Posts tagged Design
5 Mistakes You're Making With Your Words On Images

Putting interesting quotes, powerful text, and motivating blurbs on gorgeous images is HUGE in social media. As I've detailed in my ebook, posts on any platform WITH an image elicit a much larger response than posts without. Just think about the social media culture of memes and videos. Also think about your own behavior as your scroll quickly through a newsfeed. Images make you stop and take notice, and with the help of free services like Canva, it's easier than ever to put text on images and make it more engaging for your audience.

Unfortunately, however, there are common mistakes floating around that cause your followers to squint and run versus draw them in. So in this post I want to address those mistakes head on and give you ways to FIX IT. Because putting your words on images is too powerful not to get right.

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LAUNCH DAY: GENTWENTY

Today is the BIG REVEAL of GenTwenty's newest look! While it isn't their very first launch day (GenTwenty was founded in March of 2013!), it's still a launch day of their beautiful new brand—something to really celebrate! 

Nicole expressed wanting to work with me all the way back in May (can you really believe it's been that long, Nicole?). I worked closely with her as I discovered the hearts and minds of not just Nicole, but all of the many amazing contributors of the GenTwenty blog. These girls KNOW what it's like to live life in your twenties. In their own words: Our tried and true advice about growing up and navigating the real world will help you define your goals, figure out what your next move will be, and have fun along the way. And seriously, you can tell all of the hard work and pointed advice that goes into the content of their blog.

We wanted to give GenTwenty a clean, classy look that embodied sophistication—but also a bit of fun. The yellow and teal pairing were perfect in communicating this, along with the font paring of a more traditional "gen" with a fun, hand-lettered "twenty." 

I loved working with Nicole, and—as a twenty-something myself—can't wait to follow along on her incredible journey as her and the contributors of GenTwenty continue to help us as we make the most of this decade!

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